The Mastermind

For the brilliant brainiac.

Your dog doesn’t just play — they solve. Masterminds sit back, observe, and plan their moment. Puzzle-crackers, pattern-spotters, treat-detection specialists, these clever canines thrive on mental stimulation, problem-solving, and games that reward sharp thinking. This collection is made for dogs who love to figure things out and treat everyday moments like strategy missions.

Learn more about the Mastermind Play Personality →

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Scruffs | Grizzly Bear Dog Bed

Regular price £224.99
Sale price £224.99 Regular price
Unit price
Big naps. Bigger comfort. Designed with oversized comfort in mind, this ultra-plush faux fur bed...

FuzzYard Life | Hide & Treat Mat

Regular price £24.99
Sale price £24.99 Regular price
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For the dog who thinks first, sniffs second, and never stops solving. This isn’t just...

P.L.A.Y. | Blooming Buddies - Sassy Sunflower

Regular price £18.99
Sale price £18.99 Regular price
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A Smart Toy for Dogs Who Like to Figure Things Out Some dogs don’t just...

Lambwolf Collective | Giant Baguette - 60cm

Regular price £78.00
Sale price £78.00 Regular price
Unit price
The Toy That’s Almost Too Good to Share. Part enrichment toy, part oversized cuddle companion,...

The AM to PM Enrichment Bundle | For the Mastermind

Regular price £39.99
Sale price £39.99 Regular price £0.00
Unit price
From morning brain games to evening wind-downs Give your Mastermind a full day of food-led...

Superwild | Super Everyday - All in One Dog Supplement Powder

Regular price £24.00
Sale price £24.00 Regular price
Unit price
One scoop. Every day. Whole-body support for happier, healthier adventures. Whether they’re sprinting across a...
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