Enrichment through Reward

Reward, Reinforce & Satisfy Natural Instinct

From long-lasting natural chews, everyday rewards and complete foods, this collection is chosen to support training, positive reinforcement and nourishment. Because enrichment can be in the everyday moments, too.

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AATU | Free Run Turkey Dry Dog Food

Regular price £23.99
Sale price £23.99 Regular price £23.99
Unit price
Premium fuel for dogs who never sit still For dogs who run further, play harder,...

AATU | Salmon Dry Dog Food

Regular price £21.38
Sale price £21.38 Regular price £23.99
Unit price
High-protein fuel for dogs who love to move AATU Salmon Dry Dog Food is crafted...

AATU | Salmon Dry Food for Puppies

Regular price £21.38
Sale price £21.38 Regular price £23.99
Unit price
For the dog who is already training for life’s adventures For the dog who greets...

Floppy Ear | Himalayan Yak Chews

Regular price £2.99
Sale price £2.99 Regular price £3.50
Unit price
A Long-Lasting Chew. No Shortcuts.  These Himalayan Yak Chews are traditionally crafted using time-honoured Himalayan...

Floppy Ear | Flaxseed Yak Dog Chew

Regular price £5.99
Sale price £5.99 Regular price £7.00
Unit price
A Long-Lasting Chew. Naturally Nourishing. For the dog who loves a proper chew — and...

AATU | Wet Variety Dog Food Ultimate Multi-Pack

Regular price £20.06
Sale price £20.06 Regular price £18.99
Unit price
Premium Wet Food. Three Exceptional Recipes. For the dog who deserves real ingredients and serious...
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